Whiskas
Virtual Interactive Cat

VIDEO/FLASH

Working with top advertising firm TEQUILA-Interactive (TBWA\Chiat\Day) and R Blank Interactive, we pioneered a technique for displaying transparent backgrounds in Flash video. The process pushed the boundaries of what could be achieved with Flash 7 and allowed us to unleash an interactive virtual cat on the Whiskas USA website.


TECHNOLOGIES EMPLOYED

Macromedia Flash Professional MX2004 (AS 2.0)
Video Greenscreen
After Effects
On2 Flix Pro 8 Video Encoder